Parisian fragrance house BDK Parfums presents 312 Saint-Honoré

312 Saint-Honoré celebrates the opening of the House’s first boutique in Paris. A creation with a delicate, captivating trail of pink peppercorn, white musk and orange blossom.

Spotlight On | Silky Woods by Goldfield & Banks

Encased in molten gold and infused with precious Agarwood, Silky Woods is the aptly named debut fragrance in a new luxury collection called the Botanical Series by Goldfield & Banks.

The Elegance of Oud | The most exquisite fragrances to gift this Eid

Welcome to the enchanting realm of Oud elegance, where the aromatic tapestry of rare and exquisite oud fragrances unfolds. Embark on a sensory journey that transcends time and culture, as we explore the captivating world of oud.

The Mother's Day Edit | As unique and as special as her

Mother's Day is approaching and it's time to make her feel absolutely adored. Our Mother's Day edit is a curated selection of scents that are as unique and special as the remarkable women they're designed for. 

Scent With Love | The Valentine's Edit

This Valentine's day, let us guide you through the art of gifting. When words fall short, a fragrance speaks volumes.

The Autumn Edit | A New Fragrance For The New Season

As we wave goodbye to summer, welcome in the new season with a new fragrance. Join our cosy corner and wrap up with the best woody, spicy and decadent scents for autumn...

The Father's Day Edit | Our curated edit of the finest Father's Day scents

Father's Day is just around the corner, and what better way to show appreciation for that special father figure in your life, than with a carefully selected fragrance that suits his personality...

The Mother's Day Edit | Our favourite Mother's Day scents

Give the gift of fragrance this Mother's Day with the PARFUM MUSE Mother's Day Edit...we've curated the perfect collection of fragrances to show your love and appreciation this Mother's Day

Valentine's Day Edit | The most luxurious scents to gift this year

You’re pulling out all the stops this Valentine’s Day and looking for a lavish gift. The answer to your prayers? An elegant fine fragrance that’s seriously swoon-worthy. Consider your Valentine’s Day shopping completed with these premium picks…

Carine Roitfeld Parfums: your perfume playlist for Autumn/Winter 2022
If you’ve not discovered Carine Roitfeld fragrances until now, you’re in for a treat. Former Editor-in-Chief of Vogue Paris turned fine fragrance designer, Carine has literally created a perfumed journal, also known as the 7 Lovers collection. Each bottle takes you...
Introducing Sunset Hour by Goldfield & Banks
Australian luxury fragrance house Goldfield & Banks explores new olfactory territory with Sunset Hour, a spirited floral-woody perfume with heady tropical flourishes contrasting with luxuriously tactile woods and golden-hued gourmand...
How to wear spring 2022’s hottest fine fragrance, BDK Parfums Bouquet de Hongrie
If there’s one fine fragrance that should be on your radar for spring 2022, it’s this. BDK Parfums Bouquet de Hongrie is the show-stopping scent for your spring escapades, from weddings and garden parties to holidays and staycations. But we must admit, it’s equally as delightful for mooching around at home in. Sold? Here’s how to sport the scent all season long…
The Scented Bouquet :
A Luxury Mother's Day Masterclass Experience
A celebration with the one’s we love at the heart of the idea, this Mother’s Day two industry experts, Andrew Kyriakou, PARFUM MUSE’s in house fine fragrance expert, and florist Lisa Haynes of PINKS & ROSES LONDON, fuse two of the most beautiful and perfect worlds together – fine fragrance and flowers...
From NYFW to PFW:
your fine fragrance lookbook for every city’s Fashion Week
And just like that, Fashion Week season is back. Hello swoon-worthy street style, hot new fashion designers and in-person catwalks (woop). Whilst we can’t all be in the FROW at the most desired Autumn/Winter 2022 showcase, these fine fragrances promise to transport you to your favourite Fashion Week city…
How to celebrate Australia Day in the form of fragrance

Australia Day falls on 26th January. But whilst we can’t all be down under to mark the occasion, here’s how to honour it by transporting yourself to a scented Australian paradise…

4 tried and tested ways to do Veganuary as a fragrance addict
Ready to jump on the Veganuary bandwagon this month? Here at PARFUM MUSE HQ, we’re passionate about vegan fine fragrances, so we’re fully embracing Veganuary.
New year, New fragrance:
why now is the time to switch up your scent
Hello 2022! A new year signifies a fresh start, so there’s nothing better to snag now than a sublime scent. Ready to find your fine fragrance match for 2022? 
Sustainable Santa: how to shop for fragrance with the planet in mind this Christmas
On the search for sustainable Christmas scents? You’re about to meet the most luxurious niche fragrances for eco-conscious enthusiasts. Introducing the PARFUM MUSE planet-friendly perfume guide…
The Christmas Edit: the most festive fine fragrances that literally bottle the season
Is it even Christmas if you don’t smell fabulously festive? Of course not. If you’re ready to inhale Christmas whenever you please, you’ve come to the right place. Prepare to be spoilt for choice with these luxurious seasonal scents…
7 luxuriously scented stocking filler gifts for Christmas 2021
What tops a luxe stocking filler gift? One that smells heavenly, of course. Brace yourselves, you’re about to meet the most indulgent, fragrant stocking filler presents Christmas has ever seen. Here’s the hotlist from PARFUM MUSE…
The ultimate home fragrance Christmas gift guide

On the hunt for a home fragrance Christmas gift that smells phenomenal? Take note of these blissful beauties, which guarantee to be the most uplifting picks for everyone over the festive season. Warning: whoever receives these PARFUM MUSE favourites may never want to leave the house again…